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The Work

dentalcorp

Expertise:

  • Consolidator
  • Healthcare
  • Enterprise

Services:

  • Strategy
  • Content
  • Design
  • Web Development
  • SEO
  • Enterprise Web Operations Management

Who they are

Local by design. Powerful as a network.

dentalcorp logo

dentalcorp is Canada’s largest network of dental practices, supporting more than 650 locations, 10,700 team members and six million patient visits annually. Its model brings national resources and operational strength to locally established practices without losing the identity and community trust behind them.

Challenge

Unify a fragmented portfolio of acquired practice websites without sacrificing local brand equity or creating operational complexity.

Solution

Build and manage a scalable enterprise web ecosystem that standardizes technology, simplifies operations and supports individual practice identities.

Result

More than 550 locally branded websites brought onto one platform, creating greater consistency, operational efficiency and capacity for network-wide growth.

A graphic depicting the home page of the DentalCorp corporate website.

Hundreds of practices.
One digital partner.

As dentalcorp grew through acquisition, so did the complexity of its digital portfolio. Different platforms, vendors and standards made it increasingly difficult to manage websites consistently across the network.

Our partnership brought that complexity under one roof. Working closely with dentalcorp's corporate team and individual practices, we developed a scalable approach to website development, onboarding and ongoing management.

Hundreds of practice websites were migrated within a year, establishing a more consistent digital foundation for the network.

A collage of multiple dentalcorp practice website homepages.

Local identity. Enterprise efficiency.

Every dental practice has its own history, reputation and community. Preserving that individuality was fundamental to the strategy.

Using Tymbrel, our proprietary web management system, we built a flexible system of shared technology and repeatable website components that supports distinct local brands without requiring entirely independent infrastructure.

The result is a network that can operate with enterprise-level consistency while allowing individual practices to remain recognizably their own.

A collage of multiple dentalcorp practice website homepages.

Built for what comes next.

Our work with dentalcorp extends beyond individual website launches. From coordinating directly with practices to supporting corporate initiatives and ongoing digital operations, the partnership has been built around making a large and evolving portfolio more manageable.

This model is designed for the realities of consolidation: new acquisitions, changing priorities and the ongoing need to balance centralized efficiency with local relevance.

A collage of multiple dentalcorp practice website homepages.

Enterprise scale, operationally manageable.

550+

Locally branded websites on Tymbrel

1

Connected ecoystem on Tymbrel

10,700

dentalcorp team members

6,000,000+

Annual patient visits

Let’s close the gap in front of you.

Start a consulting project

(or, if you'd prefer:)

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